Digital Toolbox for the Arts

Arts Council – Digital Toolbox for the Arts
27 – 28 May 2021
10 am – 1.45 pm
Produced by Culture Works

The Future is Bright

A series of future focused, interactive webinars helping you to find your way through the ‘how’ and the ‘why’ of making and presenting work digitally

With artists and organisations focusing on the immediate needs of their artforms to ‘pivot’ to online production and presentation of work, the webinars will span questions of how work is made, produced, disseminated and ultimately if and how audiences will respond and interact with online work. Contributors have been invited for the freshness of their approach, offering insights into how the arts continue to rise to the challenges and harness the opportunities of creating and disseminating online work.

Each webinar will be followed by a networking session. Participants will have a chance to meet with panelists and other webinar attendees. Learn more from their expertise and share your own experience & learnings. Just register below.


Webinar Schedule

The past months have been challenging for all in the arts sector. However, creative approaches to digital making and presenting have been evolved, encouraging many to rethink how they work and perhaps, more importantly, how they interact with audiences. Many continue to extend their reach and creative potential. The word ‘hybrid’ has been widely used over the past months and this webinar will focus on new ways of working, ranging from planning to troubleshooting. Presenting work in traditional spaces has continued with many organisations spanning an online offering whilst retaining their connection with partners and audiences.


  • Brian Fenton, Druid Theatre Company
  • Úna Monaghan, Artist
  • Neil Murray, Abbey Theatre
  • John Gerrard, Artist
Chaired by Olwen Dawe

With so much availability of digital work, is it possible to monetise such work online? Is it possible to generate income from work that is, to an unprecedented degree, available free of charge? Issues of rights and licensing have also emerged as a consideration for organisations that heretofore, presented work in a live setting where the responsibility rested with the producer of the work. The business end will look at the new intriguing phenomenon of NFT’s which have reaped massive rewards for many artists who work internationally. This webinar will take a closer look at the financial and business implications of digital production and dissemination.


  • Andrea Martin, Media Lawyer
  • Kevin & Jean McCoy, Artists
  • Anna O’Sullivan, Butler Gallery
  • Darach Ó Tuairisig, Fíbin
Chaired by Una Carmody

This webinar focuses on artists’ and organisational creativity and innovation practices now and in the future. Many artists and organisations have embraced digital and multimedia forms as integral to their work whilst others have adopted it as a way of working, of connecting with audiences and renewing their work. In this webinar, we will hear from digital artists and makers and from those who have adapted and converted their work for online production and dissemination.


  • John Gunning, Digital Expert
  • Úna Minh Kavanagh, Journalist & Multimedia Content Creator
  • Maïa Nunes, Artist

Chaired by Linda Shevlin

This webinar focuses on digital marketing for digital production. Increasingly we are seeing the integration of platforms, ticketing, artistic output of production and marketing. How have audiences been sourced? How are they identified and reached and how does the relationship between producer and presenter of the work change given the pervasiveness of digital making and presenting? What data is it possible to collect and once you have the data, how do you use it? Hear from some practitioners who have found novel ways to engage with and measure audiences – reaching the thousands in some cases.


  • Kate Costello, Digital Strategy & Marketing
  • Cliona Maher, Clonmel Junction Festival
  • Linda Shevlin, Curator

Chaired by Craig Flaherty

The Arts Council appointed Culture Works to deliver a digital toolbox for the arts sector in Ireland. Presenting models of best practice, this toolbox will be a set of resources that artists, arts organisations and the wider arts sector can use to reflect on and come to informed decisions when presenting and disseminating work digitally. It will take the form of the series of webinars and a tool designed to support the wider arts sector in its choices and approaches to digital ways of working.